Trade & Wholesale

Trade Accounts for Builders, Installers and Retailers

We began as a wholesale supplier to flooring retailers, and we still supply them. A trade account gets dedicated pricing, site delivery, and display samples you can put in front of your own customers.

The short version

A valid ABN opens a trade account. Approved trade customers get dedicated trade pricing rather than retail, with terms varying by customer type — builder, installer or flooring retailer. Orders are paid before goods leave the warehouse; credit terms are available to approved established accounts.

Pallet racking in a flooring warehouse, stacked with cartons on timber pallets beside an open roller door

You are buying from the importer

Square Flooring imports its own ranges and holds them in its own warehouse. There is no local distributor between us and the factory, and no retail chain taking a margin on the way to you.

That matters in three practical ways rather than as a slogan. Stock questions are answered by the people who own the stock, not relayed to a supplier. Pricing is set here, so a genuine volume conversation is possible instead of a fixed retail rate. And when something is wrong, one company owns the product, the warehouse and — where we install — the workmanship.

We spent years supplying flooring retailers and trade customers across Melbourne, Victoria and Geelong before working directly with end customers. That side of the business has not gone anywhere; you are buying from the same operation those retailers did.

Who buys from us

Trade accounts are open to anyone buying flooring as part of a business, which in practice means:

  1. Builders and developers — new homes, townhouse developments and multi-dwelling projects.
  2. Renovators and carpenters — fitting flooring as part of a larger job.
  3. Flooring installers and subcontractors — laying flooring supplied through an account.
  4. Flooring retailers and showrooms — reselling our ranges, with display samples available.
  5. Commercial fitout contractors — offices, retail, hospitality and shared residential spaces.
  6. Property managers and owners corporations — repairs, turnovers and staged upgrades across a portfolio.

The range, on specification

Four ranges, held in stock at Reservoir. Full technical sheets are available per colour, and slip, fire and acoustic test reports can be supplied for specification review.

Technical specifications for the SILVA, AXEN, TITAN and EVSPC flooring ranges
SpecificationSILVAAXENTITANEVSPC
CategoryHybrid 7mmHybrid 9mmLaminate 12mmEVSPC 12mm
Total thickness7mm9mm12mm12mm
CoreSPCSPCHDF100% Waterproof Hollow-Core SPC
Top / wear layer0.5mm0.5mmAC42mm Luxury Vinyl
Attached underlay1.5mm IXPE2mm IXPENone — separate underlay requiredPre-Attached Acoustic IXPE
Joining systemUNICLICUNICLICUNICLIC5G Click System
Plank size1524 x 228 x 7mm1800 x 228 x 9mm1215 x 238 x 12mm
Pack coverage2.085 m21.642 m21.735 m2

Wear resistance is measured differently by construction: hybrid and EVSPC state a wear-layer thickness in millimetres, laminate states an AC abrasion class. They are not the same scale and do not convert. What the AC rating means.

What a trade account actually gets you

Approved trade customers receive dedicated trade pricing rather than standard retail pricing. Pricing and account arrangements vary depending on the type of customer and the purchasing relationship — builders, installers and flooring retailers are not all treated the same, because they are not buying the same way.

We have not published a flat discount figure, because there is not one. What your account is worth depends on what and how you buy, and the only honest version of that number comes from a conversation.

Who qualifies

A valid ABN is required for a trade account. Beyond that, trade pricing varies depending on whether you are a builder, an installer, a flooring retailer or another industry professional.

There is no minimum spend to open an account.

Payment terms

Standard orders are paid in full before goods are released from our warehouse.

Credit terms may be available to approved and established trade customers, subject to account approval and agreed credit conditions. That is a relationship you build rather than a box you tick at signup.

Samples, and display samples for retailers

Free flooring samples are available to everyone, not only trade customers.

For trade customers, flooring retailers and showrooms, we can also provide larger display samples for showroom display or for presenting to your own customers. If you sell our flooring from a showroom floor, ask about display samples rather than ordering the standard swatch.

We supply retailers, not just trades who install

We supply flooring to retailers, builders, installers and other trade customers. You do not have to be laying the floor yourself to hold an account with us.

That is how the business started. We spent years as a wholesale supplier to flooring retailers across Melbourne, Victoria and Geelong before working directly with end customers, and that side of the business has not gone anywhere.

The four ranges, to scale

Each drawn at the same scale, sitting on the same subfloor line, so the thicknesses are genuinely comparable. Colour shows what each layer is made of, not what the floor looks like.

Four flooring ranges compared in cross-section, drawn to scaleSILVA 7mm is a 5.5mm stone-composite core over 1.5mm acoustic foam. AXEN 9mm is a 7mm core over 2mm foam. TITAN 12mm is a solid high-density fibreboard core. EVSPC 12mm is a 2mm vinyl top layer over an 8.5mm stone core and 1.5mm foam.SubfloorSPCSILVA7mm hybrid7mmIXPESPCAXEN9mm hybrid9mmHDFTITAN12mm laminate12mmSPCVinylEVSPC12mm composite12mmThickness changes rigidity, acoustics and feel underfoot.It does not change surface durability — that is set by the wear layer.

Stock and lead times

We hold stock across our core ranges and colours at the Reservoir warehouse. In-stock product can be collected the day you buy it, or delivered to your timing subject to transport availability.

For quantities beyond current warehouse stock, additional product is ordered from the manufacturer. Allow approximately 6 to 8 weeks for a factory order, subject to the product, the quantity required, the manufacturing schedule and shipping availability.

Stock availability moves with demand and incoming shipments, so for anything at volume the honest answer comes from a stock check rather than a website. Tell us the quantity and the range and we will tell you what is on the floor today.

  1. In stock — collect the same day, or delivered to your schedule.
  2. Factory order — approximately 6 to 8 weeks for larger quantities.
  3. Staged programme — stock reserved against a written order and deposit, released to your build schedule.

Certificates and compliance

Our ranges carry relevant technical testing, including fire, slip and acoustic testing where applicable. Reports and certificates are available on request for specification and compliance review.

Our manufacturer, Changzhou Delai New Material Technology Co., Ltd, holds ISO 9001:2015 for quality management and ISO 14001:2015 for environmental management, both covering the production of laminate and PVC flooring. These are the manufacturer's certifications rather than certifications held by Square Flooring, and we would rather draw that distinction ourselves than have a specifier find it.

If your project needs documentation we have not published, ask. We would rather send you the certificate than have you design around an assumption.

Warehouse pickup and site delivery

Collect from Unit 48, 2 Cobham St, Reservoir at no delivery charge, Monday to Friday 9:00am to 4:00pm, and Saturday by appointment. A forklift is available for loading larger orders — arrange the collection in advance so the stock is picked and ready when your driver arrives.

Bring a vehicle suited to the order. Small quantities fit a ute or van; a pallet needs something that can take it. Tell us the quantity when you book and we will tell you what to send.

We also deliver directly to residential and commercial sites across Victoria, charged on location, distance and the order. Site unloading is arranged by the customer unless agreed otherwise — or handled by our team where they are also installing.

For project volume — 1,000m² and above, staged programmes, quoting from plans or reserving stock against a build schedule — the commercial page covers how that works in detail.

Opening an account

Register through the trade portal with your ABN and business details. We will come back to you on pricing for the way your business actually buys.

Trade account questions

What do I need to open a trade account?

A valid ABN. Trade pricing then varies depending on whether you are a builder, installer, flooring retailer or other industry professional.

Is there a minimum spend?

No. There is no minimum spend to hold an account, and no minimum product order — you can buy a single box.

What discount do trade customers get?

Approved trade customers receive dedicated trade pricing rather than retail pricing. It is not a single flat percentage — arrangements vary by customer type and purchasing relationship, so pricing is confirmed with your account.

Do you offer credit terms?

Standard orders are paid in full before goods leave our warehouse. Credit terms may be available to approved and established trade customers, subject to account approval and agreed conditions.

Can I get samples for my showroom?

Yes. Free samples are available to everyone, and for trade customers, flooring retailers and showrooms we can supply larger display samples for showroom display or presentation to your customers.

Do you supply other flooring retailers?

Yes. We supply retailers, builders, installers and other trade customers. We operated as a wholesale supplier to flooring retailers before working directly with end customers.

Ready to Request a Quote?

Browse the catalogue, shortlist your preferred range, and send us your project details for direct-to-market pricing.